Marketing Workshops 2012
Visionary marketing is pleased to present the following workshops and Masterclasses in 2012 to our clients and supporters.
Location: The Alexandria on Lydiard, 30 Lydiard St Nth (map) MASTERCLASSES TBC
Time: 9am - 12noon
Making Social Media Work For You: 7 March 2012
Facebook, Twitter, LinkedIn, Xing, YouTube… there’s a lot of Social Media sites out there!
In this workshop, we identify what Social Media sites are available and when you should use them; we compare and contrast the benefits of each, thus giving you an overview of
the best fit for your business!
- Introducing Social Media as a marketing tool for business
- Overview of the most popular Social Media sites
- Particular business case for each Social Media
- How to create a Social Media marketing portfolio
- Managing Social Media in your business
Integrating All Of Your Marketing: 11 July 2012
Consistency is the key to promoting your business, both via traditional marketing and also online!
In this workshop we look at how business owners can integrate and manage multiple marketing channels – thereby making sure your company’s branding and messaging is consistent across all channels.
- Market research: we show you how research can give you insight into your clients
- Market strategy: developing a clear roadmap assists you in reaching your goals
- Market campaigns: manage your campaigns for better return on your investment
Visionary has developed a marketing process that is utilised by our clients with great success; let us share our unique methodology with you!
Cost: $44 each or $66 both
Follow this link to book for this workshop
Being A Better Exhibitor: 18 May 2012; 19 September 2012; 5 December
Expos are a fabulous way of talking direct to your customer, but they can be overwhelming and costly. This workshop will help you to choose which expo is best for you, stand design, attracting visitors and also getting more out of your expo experience. Visionary currently manage Wedding expos and Baby & Children expos, while the workshops are aimed at helping businesses or organisations exhibiting at these, it can be applied to any type of expo - held anywhere.
Each workshop will cover the same content.
Cost: $33 per workshop or FREE for paid exhibitors (not basic sites)
Masterclasses
Brought to you by popular demand, these masterclasses are hands-on and practical. Expert assistance will be available for you to achieve the objectives of each masterclass.
Masterclass #1 - May 2012
You do not need a Facebook account of Fan Page for this masterclass, however if you do you will also benefit from a basic introduction into using Facebook for your business or organisation. The masterclass will cover:
* Setting up a Profile Page and also a Business Page
* Getting fans on your Business Page & Finding Friends
* Using your Business Page wall
Masterclass #2 - August 2012
For this masterclass you will be required to have an existing Business Page, the masterclass will not cover setting up a Business Page. The objective of this masterclass is to give you the tools to grow your fan base on Facebook and leverage the page as part of your marketing strategy. The masterclass will cover:
* An overview of the terminology
* Understanding the statistics
* Facebook ads
* Getting more our of your page
Cost: $150 for 1 masterclass or $250 for both masterclasses
Integrated Marketing for the Digital Economy
"Visionary works with client companies to help achieve integrated marketing, streamlined ebusiness solutions and delivers outstanding events."
Visionary marketing represents a new era in business services – we can offer your business a range of integrated solutions that harness traditional marketing such as print, radio and TV with new media marketing technologies such as websites, social media and You Tube.
Furthermore, we deliver a holistic or integrated philosophy – thereby utilising all appropriate communication channels and reaching out to your target market! We firmly believe in planning and strategy in order to deliver the best result and return on your marketing investment!
Do you have the following problems?:
- Lack of knowledge or understanding of the fundamentals of marketing or event management?
- Overwhelmed or confused trying to make your idea happen?
- No plan or strategy currently in place?
- Time poor, you just don't have the time to do anything?
- Tired – looking for a fresh perspective on their business or event?
- Lack of resources or people to do the work?
- Feel like you are not getting a return on investment on your marketing?
- See marketing dollars as an expense rather than an investment?
What Visionary can delivery to you:
- Original concepts and ideas
- Ideas within defined budget allocations
- Relaxed and professional approach
- Timelines and deadlines met
- Utilising technology advances
- Strong network and contacts within the region
Visionary supports those who:
- Understand the importance of marketing but lack the skills to undertake themselves
- Provide projects that challenge and inspire our team
- Understand the importance of investing in their marketing
- Seek expert advice and fresh ideas
- Can make decisions about their marketing and business
- Are energetic
- Operate a developing business or event
- Provide exciting and different projects - we thrive on challenges
- Demonstrate our creativity
Our commitment to you:
- Experience and ease of explanations and concepts
- Educate – we break through the nonsense from advertising representatives
- Develop strategies, campaigns & plans which can be implemented easily by the business
- We work in partnership with client companies to develop effective marketing
- Innovative, visionary, fresh solutions
- Upfront project fees & retainers; project budgets also developed so you know how much it will cost... no surprises!
Join our Facebook Group, follow us on Twitter or connect with us on LinkedIn

